Free Website Audit: Check Any Website in Seconds

What the free website audit checks

Type a website address and the tool fetches that page from our server, the way a search engine or a link preview would, then runs about thirty checks on what comes back. They fall into five groups.

• Search visibility. Whether the page can be indexed, the title and meta description, the main heading, the canonical tag, robots.txt, a sitemap, structured data, how missing pages are answered and whether there is real text in the HTML.
• Speed and size. How quickly the server answers, how big the HTML is, scripts that block the first paint, outside scripts, image sizes and formats, and redirects before the page.
• Mobile and access. The viewport tag, whether zoom is blocked, the page language, the character set and alt text on images.
• Security. HTTPS, the redirect from http, HSTS, insecure files on a secure page, and the headers that stop file-type guessing and framing.
• Sharing and trust. Open Graph tags and whether the share image loads, a Twitter or X card tag, a favicon, and links to a contact page and a privacy policy. It also notes whether AI crawlers are blocked in robots.txt, which is information and is not scored.

A second test runs at the same time: Google's PageSpeed Insights loads the page on a simulated phone and returns Lighthouse scores for performance, accessibility, best practices and SEO, plus the biggest speed savings. It takes longer, so it fills in below the main report when it arrives.

How the score works

Every check ends as pass, needs work, fail or information. A pass earns the full points for that check, needs work earns half and a fail earns none. Information items, such as a Content-Security-Policy header or whether an llms.txt file exists, are shown but not scored. Each check carries a weight, so a page that tells search engines to skip it costs far more than a missing Twitter card. The overall score and the five group scores are weighted averages of those points.

The scoring is plain arithmetic, with no AI model and no randomness, so the same page checked twice gives the same result. The weights are our own judgement of what matters most to a small business site. They are not an official measure, and a score of 100 does not guarantee a ranking.

Reading the report

The list under "What to fix, in order" puts the checks that cost the most points first, in three groups: fix these first, then these, and nice to have. Each item says what was found, why it matters and how to fix it. Where the tool recognises the platform, it adds a short pointer for that platform. It looks for Webflow, WordPress, Shopify, Wix, Squarespace and Framer, and reads the page code and response headers to do it. The Copy all fixes button turns the list into plain text you can paste to a developer or into a chat with an assistant, and Save as PDF opens the print dialog with every check expanded.

What it cannot see

• It reads the HTML the server sends, as a search engine first sees it. Text, images and links that a script adds afterwards are not counted, and a page built that way may show very few words.
• It checks one page, the address you give. It does not crawl the site, find broken links or compare pages.
• It reads the first part of very large pages, about 600 KB of the body, and says so in the report.
• Pages behind a login, or sites that block requests from unknown visitors, cannot be checked.
• The server-speed check is measured from Cloudflare's network, so a site hosted far from it can look slower or faster than it is for your visitors.

Where the address you type goes

The address goes to our server, which fetches that page and the few small files around it, such as robots.txt and the sitemap. It also goes to Google, because Google runs the speed test. For each check we keep a short record: the address checked, its scores, the platform we recognised, your country as Cloudflare reports it and the page the check started from. That tells us how the tool is used and what to improve. We also keep a count of checks per visitor address for one day, so nobody can use the tool to hammer other sites, and the finished report for up to thirty minutes so a shared link opens straight away. We never contact a site's owner because their site was checked. Our privacy policy has the details.

The report needs no email address. If you want help, the form under the report sends us your name, email and message together with the score, the main problems and the report link, so you do not have to explain anything twice.

The speed numbers

For the server's first answer, web.dev gives 0.8 seconds or less as good and more than 1.8 seconds as poor, and calls 0.8 seconds a rough guide. For real visitors, web.dev's Core Web Vitals targets, measured at the 75th percentile, are a Largest Contentful Paint of 2.5 seconds or less, an Interaction to Next Paint of 200 milliseconds or less and a Cumulative Layout Shift of 0.1 or less. The colours on the Lighthouse numbers follow Lighthouse's own bands: 90 to 100 is good, 50 to 89 needs improvement and below 50 is poor.

Sources: web.dev, Web Vitals (updated 31 October 2024) and Time to First Byte (updated November 2025), and Chrome for Developers, Lighthouse performance scoring. All read on 23 October 2026.

After the check

A report tells you what is wrong and not what to do first for your business. If you would like a person to look at it with you, use the short form under the report. It sends us the score and the main problems with your message, and we reply within one business day. Our services pages describe how we rebuild and fix sites on Webflow, WordPress, Shopify and Framer, and the guides on website speed and the redesign SEO checklist go deeper on the two groups that matter most.

Frequently asked questions

Is the website audit really free?

Yes. There is no sign-up, no email box and no paid version of the report. The only limit is a number of checks per visitor each day.

How long does it take?

The page checks usually come back in a few seconds. Google's speed test is slower and can take up to a minute, so it fills in under the main report when it is ready.

What does the score mean?

It is a weighted average of about thirty pass, needs work and fail results, where the checks that matter most count for more. It is our own measure, so use it to compare your own page before and after changes, not to compare against a score from another tool.

Can I check a page other than the home page?

Yes. Enter the full address of any public page, such as a service page or a blog post, and that page is checked.

Why does it say there is no text on my page when there is?

The check reads the HTML the server sends. If your page loads its content with JavaScript, that content is not in the HTML, which is also what a search engine sees first. It is worth asking your developer about server-side rendering.

Does it work on Webflow, WordPress and Shopify sites?

Yes. It recognises Webflow, WordPress, Shopify, Wix, Squarespace and Framer and adds a short pointer for that platform on some fixes.

Does it store my results?

The full report is held for up to thirty minutes so a shared link opens quickly. We keep a short record of each check, the address, the scores, the platform and the country, to see how the tool is used, and we never contact a site's owner because it was checked.

More free tools

• Robots.txt generator: Build a robots.txt file and download it.
• PX to REM converter: Convert pixels to rem, with a table for any base size.
• Meta title and description checker: Count characters and preview the search result.
• OG image size checker: Check a share image against Meta's size rules.
• Color contrast checker: Test text and background colours against WCAG 2.2.