Services
Website redesign focused on conversion.
A redesign that starts with positioning and messaging, then builds a page structure that helps the right clients trust you and get in touch.
What you get
What conversion-focused redesign includes.
A redesign that starts from how your buyers decide, then builds the pages that help them decide in your favour.
Website design
Every page designed around one message and one action, from homepage to contact.
UI/UX design
Page order, navigation and forms shaped by how people actually move through the site.
Figma design
Organised, component-based Figma files your developers or ours can build from directly.
Landing page design
Campaign and service pages built to convert a specific kind of traffic.
Clear positioning
A sharper answer to who you are for and why they should choose you.
High-converting messaging
Headlines, offers and proof written before the layout, not squeezed into it.
Intuitive user experience
Fewer decisions, clearer next steps, and a phone experience designed on purpose.
Built for premium clients
Credibility signals placed where serious buyers look for them.
Overview
Positioning first, layouts second.
Most redesigns change how a site looks and leave why it underperforms untouched. We start with the data you already have: where visitors drop off, what they read before they enquire, and what your best clients say when they explain why they chose you.
From there we fix the message first, the structure second and the visuals third. That order is what makes a redesign pay for itself, because the new pages answer the questions that were quietly ending visits.
Before launch we map every URL, carry over what ranks and set up tracking, so you can see the difference rather than hope for it.
Is it right for you
Who conversion-focused redesign is for.
A focused redesign of a small marketing site typically takes four to eight weeks once the copy is agreed. Scope depends on the number of unique templates and how much copy is new.
A good fit if
- You get steady traffic but too few enquiries
- Your offer has moved on and the site still describes the old business
- You win work in conversation and lose it on the website
Probably not the right fit if
- You need more traffic before anything else
- You want a new look with the same message
Related work
MyEventWiFi
Nine pages rebuilt in Webflow, with Stripe card and ACH payments and a three-path onboarding wizard.
How it works
How it works
From first call to launch, in four clear steps.
Every project follows the same path, so you always know what happens next and what you get at each step.
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Step 1 of 4
Discovery
One short call about your goals, your audience and your timeline. No packages to squeeze into.
- Goals and audience
- Sitemap and scope
- Platform recommendation
You getA clear scope and a tailored proposal.
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Step 2 of 4
Design
Positioning and structure first, then the visual design in Figma. Nothing is built until you approve it.
- Wireframes and structure
- Visual design in Figma
- Refinement until approval
You getA design you approve before a line is built.
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Step 3 of 4
Build
Built on the platform that fits the job, with the same care on mobile as on desktop.
- Development and CMS setup
- Motion and interactions
- QA on every breakpoint
You getA fast, responsive site your team can edit.
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Step 4 of 4
Launch & grow
Launch, a short handover so your team is independent, then help whenever you want it.
- Launch and redirects
- Short team handover
- Ongoing maintenance
You getA site your team runs, and a partner when you need one.
Have questions?
Get clarity on scope, timelines and fit.
What teams usually ask before starting conversion-focused redesign with us. Anything else, just ask.
Founder & CEO
Still have a question?
Talk it through on a short call. You’ll get a straight answer on scope, timeline and fit.
Book a 30-minute callHow is this different from a normal redesign?
The work starts with message and structure, measured against your own data, and the visual design comes after. A normal redesign often starts with the visuals and hopes the rest follows.
Will we lose our search rankings?
Not if URLs, ranking content and redirects are handled properly, and they are part of the plan from the start rather than a launch-day task.
Do you write the copy?
We write or rewrite the key pages, working from your customer language and sales conversations. Your team reviews every line before design begins.
Which platform will the new site use?
Whichever fits your team. We build in Webflow, WordPress, Shopify and Framer, and recommend based on who will edit the site after launch.
How do we know it worked?
We take a baseline before launch, conversion rate, key page traffic and enquiry volume, and compare against it afterwards.
Start a project
Have a project in mind? Let's work together.
Tell us what you need from conversion-focused redesign. A short discovery call comes first, then a clear scope and a tailored proposal.
Prefer to talk it through? Book a 30-minute call and skip the form.
Book a 30-minute call- Phone
- +1 307-310-6895
What happens next
- We read every enquiry ourselves.
- You hear back within one business day.
- If it looks like a fit, a short discovery call.