
Business Email Cost: Google, Microsoft or Your Host
Business email costs $1 to $14 per user a month. Yearly totals for 1, 3 and 10 people at Google, Microsoft, Zoho, Fastmail and Namecheap, read 6 Nov 2026.
SEO
Most results for "robots.txt" explain the syntax well and stop there. A business owner usually has three other questions: what should my file actually say, which AI bots are worth naming, and where do I change it on my platform. This guide answers all three, using Google's documentation and the AI companies' own crawler pages, read on 10 November 2026.
robots.txt is a short text file that tells well-behaved bots which parts of your site they may crawl. For a typical business site, it should allow everything and point to your sitemap. Add rules only for a real reason: to keep crawlers out of internal search results or endless filter pages, or to opt out of specific AI training bots. Never use it to hide a private page, because it is a public request, not a lock, and Google can still list a blocked address. If you want to build one, our free robots.txt generator writes the file from your choices.
Who is writing: Amariq designs and builds websites and sets up their SEO. Every rule and bot name below comes from the official page named next to it, read on 10 November 2026. We checked our own file too: amariq.com's robots.txt allows all crawlers and lists the sitemap.
On 10 November 2026 the first page of Google (US, English) for "robots.txt" was mostly reference material: Google Search Central's introduction and its "create and submit" guide (updated 21 November 2025), Wikipedia, Cloudflare's learning page, robotstxt.org, Google's own robots.txt file, a Search Console help page, and short videos, several about AI bots.
They explain what the file is and how a rule is written. What a site owner still has to piece together elsewhere: a ready file for an ordinary business site, a current list of AI bot names with what blocking each one actually does, and where the setting lives on Webflow, Shopify, Wix or Squarespace. This guide puts those in one place.
Google's introduction says the file is used mainly to avoid overloading a site with requests, and that it is not a way to keep a page out of Google.
| It can | It cannot |
|---|---|
| Ask crawlers not to fetch certain folders or pages | Stop a page from appearing in search if other sites link to it |
| Keep crawlers out of low-value pages such as internal search results | Protect private files; Google advises password protection |
| Point crawlers to your sitemap | Force bad bots to obey; Google says it is up to each crawler |
| Ask specific bots, such as AI training crawlers, to stay away | Remove content a bot already collected; Squarespace's help says the same about AI training |
That second row matters most. Google says that if a blocked page is linked from elsewhere, its address and the link text can still show in results, and that a blocked page can appear without a description. To keep a page out, Google says to use a no-index rule, password protection or remove the page. And a no-index rule only works if crawlers are allowed to fetch the page and see it.
Google's guide to creating the file sets the basics:
Google adds one detail people miss: User-agent: * matches all crawlers except Google's AdsBot crawlers, which must be named on their own.
These are illustrations based on the rules above. Each line in the left column is one line of the file, in order. Swap in your own domain and paths, and test before you publish.
1. A typical business site (most sites need only this)
| Line in the file | What it means |
|---|---|
User-agent: * | The rules below apply to all crawlers |
Allow: / | Everything may be crawled |
Sitemap: https://www.example.com/sitemap.xml | Where your sitemap is |
Google notes that the Allow line could be left out with the same result, because everything is allowed by default. Many people keep it for clarity.
2. A site with internal search and a members area
| Line in the file | What it means |
|---|---|
User-agent: * | All crawlers |
Disallow: /search | Skip internal search result pages |
Disallow: /account/ | Skip the account folder |
Sitemap: https://www.example.com/sitemap.xml | Where your sitemap is |
The members area still needs a login to be private. The rule only saves crawl effort.
3. Search allowed, AI training opted out
| Line in the file | What it means |
|---|---|
User-agent: GPTBot then Disallow: / | OpenAI's training crawler: stay out |
User-agent: ClaudeBot then Disallow: / | Anthropic's training crawler: stay out |
User-agent: Google-Extended then Disallow: / | No Gemini training or grounding use |
User-agent: * then Allow: / | Every other crawler, including Googlebot and the AI search bots, may crawl |
Sitemap: https://www.example.com/sitemap.xml | Where your sitemap is |
Put each User-agent and its Disallow or Allow on separate lines, with a blank line between groups. What each name controls is in the next section.
4. A staging or test site that should not be crawled
| Line in the file | What it means |
|---|---|
User-agent: * | All crawlers |
Disallow: / | Crawl nothing |
Use this only on the test copy, ideally together with a password. Copying this file to the live site is how businesses vanish from search.
AI companies now publish separate names for training, search and user-requested visits. Blocking the wrong one can remove you from AI answers without stopping training, or the other way round. Each row comes from the company's own page, read on 10 November 2026.
| Company | Bot name in robots.txt | What it is for, per the maker | What blocking it does, per the maker |
|---|---|---|---|
| OpenAI | GPTBot | Crawling content that may be used to train its generative AI foundation models | Signals the content should not be used for training |
| OpenAI | OAI-SearchBot | Surfacing sites in ChatGPT's search features | The site will not be shown in ChatGPT search answers, though it can still appear as a navigational link. OpenAI says changes take about 24 hours to apply |
| OpenAI | ChatGPT-User | Visits a page when a ChatGPT user asks | OpenAI says robots.txt rules may not apply, because a user started the visit |
| Anthropic | ClaudeBot | Collecting web content that could contribute to model training | Signals the site's future materials should be excluded from training datasets |
| Anthropic | Claude-SearchBot | Improving search result quality | May reduce visibility in user search results |
| Anthropic | Claude-User | Fetching pages when a Claude user asks | Stops retrieval for user queries, which may reduce visibility |
| Google-Extended | Controls use of crawled content for training future Gemini models and for grounding in Gemini Apps and Vertex AI | Google says it does not affect inclusion in Google Search and is not a ranking signal |
Three more points from those pages:
Whether to block training bots is a business decision. Squarespace's help page frames it well: blocking may reduce traffic from AI answers, and it does not remove anything already collected. If you want to see how often AI answers already use your pages, Bing now reports it; our Bing Webmaster Tools guide covers the AI Performance report.
| Platform | Where it lives | Notes from the maker's page |
|---|---|---|
| Webflow | Site settings, SEO, Indexing | Add rules and publish. A toggle there can remove the automatic sitemap line |
| Shopify | robots.txt.liquid template in the theme code editor | Shopify generates a default file that works for most stores; adding the template replaces it. Shopify advises saving the current output first and using its Liquid objects |
| Wix | Dashboard, SEO & GEO, Tools and settings, Robots.txt Editor | Wix has a separate help page on blocking AI crawlers from the same editor |
| Squarespace | Settings, Crawlers | No free editing. Tick boxes to block search engine crawlers or "known artificial intelligence crawlers". Squarespace lists 26 bots that box covers and says you cannot block AI crawlers for specific pages only |
| WordPress | Often generated by WordPress or an SEO plugin | Check what your plugin or host writes before uploading your own file |
| Static sites (Cloudflare Pages, Netlify, others) | A robots.txt file in the site's root folder | Upload it with the site |
Google's own guide says the same about hosted builders: on services such as Wix you may not be able to edit the file directly, and should look for a search settings page instead.
If your pages are not showing in Google at all, robots.txt is one of the first things our not-on-Google checklist looks at.
On every site we build, we set robots.txt, the sitemap and no-index rules on purpose, check that the staging rules did not travel to the live site, and agree with you which AI bots, if any, to opt out of. If you are not sure what your current file is doing, our website audit checklist covers it, or send us the address. We work on Webflow, Framer, WordPress, Shopify, Wix, Squarespace or a custom stack. Each project is priced from its scope, never by the hour, with 40% to start, 30% at design approval and 30% before launch. Once the final payment is made, the design, copy and code belong to you, and your domain, hosting and analytics accounts sit in your name.
A plain text file at the root of a website that tells crawlers which addresses they may fetch. Google says it is used mainly to manage crawler traffic.
Not strictly. Google says everything is allowed by default. Most sites still have one, if only to list the sitemap.
No. Google says a blocked address can still be indexed if it is linked from elsewhere. Use no-index or a password to keep a page out.
OpenAI publishes separate names. GPTBot is for training; OAI-SearchBot is for ChatGPT search. Disallow the one you mean. OpenAI says ChatGPT-User visits are started by users and robots.txt may not apply.
Google says Google-Extended does not affect inclusion in Google Search and is not a ranking signal.
Shopify generates it. To change it, add a robots.txt.liquid template in the theme's Templates folder; Shopify says this replaces the generated file.
Yes. Google says the file cannot enforce behaviour and it is up to each crawler to obey. Private content needs a password.

Business email costs $1 to $14 per user a month. Yearly totals for 1, 3 and 10 people at Google, Microsoft, Zoho, Fastmail and Namecheap, read 6 Nov 2026.

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